The Forrest Firm’s Ed Timberlake, a board-certified specialist in trademark law, eats, drinks, breathes, and sleeps trademarks. A thought leader in the world of trademarks, Mr. Timberlake is often consulted by journalists looking for legal commentary on everything ranging from landmark Supreme Court decisions like this summer’s Matal v Tam to the so-called “alt-right’s” use of brand names as racist code language.
You can often spot his commentary in places like industry publication World Trademarks Review and even recently on National Public Radio’s All Things Considered. Last week, World Trademarks Review mentioned Mr. Timberlake’s passion for collecting and collating trademark applications in the wake of President Donald Trump’s application-inspiring Twitter typo, “covfefe.”
The WTR article links to a fascinating Pinterest gallery, curated by Mr. Timberlake, containing images of (and links to) records of applications for registration of trademarks at the U.S. Patent & Trademark Office related to political and social matters. In the gallery, you’ll see (among other things) references to white supremacists in Charlottesville (“Tiki torches are for luaus”), the special counsel investigation into Russian interference in the 2016 Presidential election and possible Trump campaign collusion (“In Mueller We Trust”), and reflections on the Trump campaign slogan (“MAGA US”).
The social commentary board on Pinterest is one of dozens curated by Timberlake in a variety of topical areas. His boards showcase Trademark Office records by year of application, as well as scandalous trademarks, single-letter marks, beer-related applications, and much more.
In addition to Mr. Timberlake’s prolific Pinterest presence, he maintains a daily rundown on his Twitter account (@timberlakelaw) of interesting applications pulled from the United States Patent and Trademark Office. A former trademark examiner himself, Timberlake began sifting through interesting applications before the USPTO digitized its troves of both applications and registered marks.
For more information on trademark strategies, as well as applications, registrations, and defense of trademarks, contact Ed Timberlake at the Forrest Firm for a consultation.